Franchise: McDonald's
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subdirectory_arrow_right Sonic Heroes (Game), McDonald's Sega Mini Video Games 2 Promotion (Collection)
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In 2004, a commercial for Sonic Heroes McDonald's Happy Meal LCD games was aired in Pakistan. This advert would become infamous abroad for the low quality of its CGI animation produced by the company Image Dynamics, with inexpressive and off-model Sonic characters playing sports. In particular, the segment for the game Amy & Rouge Tennis (incorrectly called "Rogue & Amy Tennis" by the narrator) features a version of Rouge the Bat who is unclothed and resembles a mouse, and the segment for Tails Soccer has a one-tailed Tails performing an own-goal.
An English-language re-upload of the commercial to YouTube in 2011 has managed to amass over 8 million views as of 2023, and in 2015 the Sonic the Hedgehog social media pages acknowledged the commercial as being "creepy".
In 2024, footage from more Pakistani McDonald's commercials promoting Sonic LCD games were found online through various portfolio accounts. These ads include an alternate Knuckles model which is simply Sonic's colored red without the dreadlocks implemented, and Big the Cat, who is absent from the better known commercial. Big has two models featured in the portfolios, one that retains his belt and face but gives him white sneakers in place of his sandals, and another that retains his sandals, but lacks his belt and gives him large eyes more closely resembling other anthropomorphic characters in the Sonic cast.
An English-language re-upload of the commercial to YouTube in 2011 has managed to amass over 8 million views as of 2023, and in 2015 the Sonic the Hedgehog social media pages acknowledged the commercial as being "creepy".
In 2024, footage from more Pakistani McDonald's commercials promoting Sonic LCD games were found online through various portfolio accounts. These ads include an alternate Knuckles model which is simply Sonic's colored red without the dreadlocks implemented, and Big the Cat, who is absent from the better known commercial. Big has two models featured in the portfolios, one that retains his belt and face but gives him white sneakers in place of his sandals, and another that retains his sandals, but lacks his belt and gives him large eyes more closely resembling other anthropomorphic characters in the Sonic cast.
Original commercial:
https://www.youtube.com/watch?v=m7Q0_DgXHG0
Sonic Facebook Post:
https://www.facebook.com/Sonic/photos/a.406270927417/10153392178447418/?type=3
Portfolio reels:
https://www.youtube.com/watch?v=S4HoOJrB23I
https://www.youtube.com/watch?v=sQRapwmJdbc
Lost Media Wiki forum post:
https://forums.lostmediawiki.com/thread/16850/more-pakistani-mcdonalds-ads
https://www.youtube.com/watch?v=m7Q0_DgXHG0
Sonic Facebook Post:
https://www.facebook.com/Sonic/photos/a.406270927417/10153392178447418/?type=3
Portfolio reels:
https://www.youtube.com/watch?v=S4HoOJrB23I
https://www.youtube.com/watch?v=sQRapwmJdbc
Lost Media Wiki forum post:
https://forums.lostmediawiki.com/thread/16850/more-pakistani-mcdonalds-ads
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